Newsroom & Press.
Member news, Chamber statements, media coverage and press contacts.
New businesses opening. Milestones reached. Awards won. Partnerships formed. Community impact made. This is where St. Pete business gets to celebrate itself — and where the Chamber makes sure those wins don’t go unnoticed.
We don’t just talk about St. Pete — we show up for it.
From the floors of the State Capitol to City Hall, from community forums to regional partnerships, the St. Pete Chamber is an active, vocal and proud champion for this city’s businesses and the people who run them. We track the legislation that affects you, engage the elected officials who represent you, and make sure the St. Pete business community always has a seat at the table.
Bianca Soler
Vice President, Executive Office & Brand

Where Chamber positions get said out loud.
Statements, testimony and forum remarks are published here alongside the press releases, so there is a single record of what the Chamber has actually said and when.
Chamber press releases and statements.
Official Chamber releases, statements and testimony, published in full. Journalists looking for comment on St. Pete business should contact the Chamber directly.
The live GrowthZone news listing appears here.
St. Pete Marketing Agency Evolves Brand
FOR IMMEDIATE RELEASE: Monday, February 26, 2024
For more information contact: Kelly Pyper, kelly@pyperinc.com, 727-873-1212
St. Petersburg, FL — Pyper, Inc., an integrated marketing agency known for creating new brands and refreshing existing ones, announced today the evolution of their own brand with an updated logo and brand new website.
“We believe brands need to constantly evolve to remain relevant and meaningful, so we are listening to our own advice and excited to reveal our recently refreshed logo and website,” said Kelly Pyper, President.
The woman-led agency rebranded to Pyper, Inc. in 2018, while continuing to anchor their name with “Branding & Advertising.” The revised mark is a relatively minor change visually, replacing “advertising” with “marketing.” Pyper added, “This more accurately reflects what we do for our clients—managing the marketing journey for brands from inception to ongoing execution, with advertising being just one of our many marketing solutions.”
Among the agency’s full suite of marketing services is website design and build, with the majority of clients’ sites currently being created on the Webflow platform, including the firm’s newly launched site, https://www.pyperinc.com. Lindsay Petty Wattam, VP of Strategy and Client Services shared, “this was a complete overhaul driven by a desire to refine the agency’s position, enhance the visitor experience, and push the envelope of what we can create with custom web design in Webflow.” Other notable websites Pyper, Inc. has developed recently in Webflow include St. Petersburg Downtown Partnership, St. Pete Innovation District, and Skyway 10K.
The agency is well-known in the area with a varied client roster including University of South Florida, Priority One Financial Services, Community Foundation Tampa Bay, and La Segunda restaurants. The agency recently completed the brand refresh for Pinellas County Economic Development.
---
Established in 2012, Pyper, Inc. is a woman-owned, integrated marketing agency located in St. Petersburg, FL. Delivering strategy, branding, and 360° marketing solutions, the firm accelerates clients’ growth and avows that every brand deserves the chance to be amazing regardless of the complexity of its market, industry, or budget.
To learn more about Pyper, Inc. visit https://www.pyperinc.com/ or follow their social media channels:
Facebook: https://www.facebook.com/PyperInc/
LinkedIn: https://www.linkedin.com/company/pyper-inc
Instagram: https://www.instagram.com/pyperinc
###






























































